Anyone can write, right?

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Just string some words together. Jot down potential SEO hits. Scribble a headline. Scatter buzz words. Pour in some info. Add more words, just in case. Job done."

Sadly, that's not the case. Copywriting is a company's voice. The voice of an imaginative wordsmith or a clueless typist with written diarrhoea. That line is not a fine one.

Copywriting is the art and science of writing words, beautifully strung together in efficient sentences, to sell your products and make people get your brand. It is the UV light that reveals the invisible ink between you and your customers. And suddenly it all makes sense, as if by magic. Copywriting is that guy in comedy shoes, red nose and a funny hat holding all the colourful balloons containing Search Engine Optimisation, growth hacking, content marketing, slogans, taglines, brand, tone of voice, readability, user experience... You name it.

But I'm not clowning around. I'm pretty neat at twisting and turning those balloons into the right shape for you. You might not know yet if you want a sausage dog, a sword or a flower, but we'll soon find out. Let's get together. We'll have more fun than a barrel of monkeys.